The new Chanel Rouge Allure Ink Matte Liquid Lip Colour in 154 Expérimenté ($37)
Oops, Chanel did it again*, and by “it” I mean stealing my heart! (*What is it with me and trashy songs from my middle school years, lately?! Maybe I do have a bit of nostalgia, after all.)
It was literally love at first sight between me and Rouge Allure Ink, Chanel’s new matte liquid lipstick. When I saw its Rouge-Allure-style top and frosted glass bottom, I was instantly sold – or, better, it was sold!
The packaging of the new Chanel Rouge Allure Ink in 154 Expérimenté is pure perfection!
After that initial superficial infatuation, I was glad to find out that I also really liked what it has to offer on the inside: a very lightweight formula that effortlessly coats the lips in a sophisticated, slightly deeper shade of red.
Sheeny upon application, the finish of the Chanel Rouge Allure Ink in 154 Expérimenté turns matte after about 30 minutes of wear. But if you’re picturing those cat-butt lips liquid lipsticks often give, just let me tell you that you’re way off. This is a flattering matte – the type that will look good even if you don’t get lip injections. 😉
Lip swatch of the Chanel Rouge Allure Ink Matte Liquid Lip Colour in 154 Expérimenté
If you like those 100% matte, indelible-paint, will-resist-a-five-course-meal type of liquid lipsticks, the Chanel Rouge Allure Ink in 154 Expérimenté is probably not for you. You’ll need to touch it up after any meals, and every 3-4 hours (unless you use a matching liner as a base), but on the other hand it’s so comfy and looks so good that in my opinion it’s totally worth the trade-off.
So yeah, the Chanel Rouge Allure Ink in 154 Expérimenté gets a big thumbs-up from me. I’m really happy to see luxury French brands like Chanel and Dior (did you catch my previous post on the new blue Rouge Dior lipstick?) take young, mainstream trends and make them more refined and appealing to an older public.
I wonder what’s next… A YSL rainbow highlighter, maybe?
And you may find me on Snapchat as carolinapage!